What You Need to Know About Facebook’s New Pages Layout

If you’ve been on Facebook recently, you may have noticed the bold new design changes in the Pages layout. Overall, the new appearance is more user-friendly and customisable for the business.

Here are the changes you need to know about the new Facebook layout:

1. Visible area increased on cover photo
   The most prominent and exciting change we think is on Facebook’s new Page layout is that Facebook has moved the profile picture and business name off the cover image region to the left-hand column, increasing the ‘action’ area. Make sure you take advantage of this new size.

1. More visible Page Tabs
   The More Tab has been removed and the Page Tabs now appear below the profile picture with every single tab listed. This may seem a little overwhelming to your audience so we recommend removing the ones that aren’t necessary.
2. Interaction buttons have moved
   The Message and Share buttons have moved from the corner of your cover photo under the ellipsis and next to the Like Button to the space underneath the cover image; giving your audience one convenient location to interact with your Facebook Page.
3. Call-to-Action button is bigger and has moved
   Another significant change is the Call-to-Action button which is now a long blue strip under the cover photo. The button is also customisable to how you want your audience to reach out to you. Rather than just having the option to contact, the public can now go straight to an app, make a reservation, shop, watch a video or more with just a click of a button.
4. The new search bar allows you to search for posts on a Page
5. The About section has moved to the right-hand column
6. Your most important apps appear on the right, with images.
   With the long list of tabs and apps on the left, Facebook has used the right column to showcase your most prominent ones.
7. The addition of @[username]
   Below the name of your business you will find an @ symbol followed by your Facebook username. This handy addition tells your audience how they can search for you on Facebook or tag you in a post. Learn how you can customise your Facebook username here.

There’s also a few not-so-apparent changes. Notably, your Page’s profile picture will display at 160×160 pixels on computers and 128×128 pixels on smartphones. Additionally, your Page’s cover photo displays at 828 x 315 pixels on computers, 640 x 360 pixels on smartphones and will load fastest as a JPG file that’s 851 x 315 pixels and less than 100 kilobytes. However, for profile pictures and cover photos with your logo or text, you may get a clearer and better photo by using a PNG file.

Keep an eye out for Cre8ive’s insights for more social media sneak peeks and updates.