If you created your Facebook Page few years ago, you would have gotten a hard-to-type link that looks something like this:
This is not ideal and should be updated to make it easier for users to find you. In addition, if you refer visitors to your Facebook page on printed material, consequently requiring them to type out each character of your URL to find you, a vanity URL will simplify the process.
There are several ways to change your Facebook URL.
Go to http://www.Facebook.com/username to set your vanity URL. It will take you to a page that looks like this where you can select the page you want to edit and make the switch to a more attractive URL.
But be careful as you can very easily change the username of your Personal Profile to the one you wanted for your Fan Page. Also note that you can only change your Page’s username once, so make sure it’s the one you want. You may want to check on other social media platform that you are either on or considering creating a presence to ensure consistency in URLs between platforms.
Another way you can change your page’s URL is by going to the page and selecting Edit Page Info under the More tab. Here you can change the name, URL, category, description or contact information of your Page.
Within seconds you can take your page’s URL from this long URL
to this branded URL link
You will also see the username in the left hand column change as well. This means that people can now easily search or tag your page in a post by putting the @ symbol before the name of your page.
If you are starting a Fan Page the process is even simpler. After choosing your page type and category, a box will immediately pop up where you can set your page’s custom URL.
Given how easy it is to claim your Facebook Page’s URL, there is no excuse not to make the change.